Privacy Policy - Sanderson Hay Steamers

1) IDENTITY AND CONTACT DETAILS OF THE DATA CONTROLLER

The data controller responsible in accordance with the purposes of the United Kingdom General Data Protection Regulation (UK GDPR) and other data protection regulations is:

Sanderson Hay Steamers (trading style of Sanderson Environmental Limited)

Unit One, Old Stables, West Tisted, Alresford, Hampshire. SO24 0HJ

033 0202 0301

Email: privacy@haysteamers.co.uk

2) CONTACT DETAILS OF THE DATA PROTECTION OFFICER

You can reach our data protection officer as follows:

Sanderson Hay Steamers (trading style of Sanderson Environmental Limited)

Unit One, Old Stables, West Tisted, Alresford, Hampshire. SO24 0HJ

033 0202 0301

Email: hello@haysteamers.co.uk

3) GENERAL INFORMATION ON DATA PROCESSING

MARKETING

It is very important to us that we provide you with the highest level of service. In order to help us do this, from time to time we may contact you using one of the contact methods you have provided, with details of our newsletters, surveys, products and services which we think may be of interest to you, as well as relevant advertising messages. If at any time you do not wish to receive emails from Sanderson Hay Steamers, please click the ‘unsubscribe’ link included in the footer of every marketing email we send. Alternatively, send an e-mail message titled “unsubscribe” to hello@haysteamers.co.uk. Please note that active customers will continue to receive order and account communications from us.

KEEPING OUR RECORDS ACCURATE

We aim to keep our information about you as accurate as possible. If you would like to review or change the details you have supplied us with, or you would like to remove your published Submission from the Site you may do so at any time by using the Contact Us form on this Site

DELIVERY AND LOGISTICS PARTNERS

In order for you to receive your goods, Sanderson Hay Steamers works with a number of delivery partners. We only pass limited information to them in order to ensure successful delivery of your order.

PAYMENT PROCESSING COMPANIES

Sanderson Hay Steamers works with trusted third party payment processing providers in order to securely take and manage payments.

IT & DESIGN COMPANIES

Sanderson Hay Steamers work with businesses and individuals who support our Site and business systems.

1. Scope of processing personal data

In general, we only process the personal data of our users to the extent necessary in order to provide a functioning website with our content and services. The processing of personal data regularly only takes place with the consent of the user. Exceptions include cases where prior consent technically cannot be obtained and where the processing of the data is permitted by law.

2. Legal basis for data processing

Art. 6 (1) (a) UK GDPR serves as the legal basis to obtain the consent of the data subject for the processing of their data.

As for the processing of personal data required for the performance of a contract of which the data subject is party, Art. 6 (1) (b) UK GDPR serves as the legal basis. This also applies to processing operations required to carry out pre-contractual activities.

When it is necessary to process personal data in order to fulfil a legal obligation to which our company is subject, Art. 6 (1) (c) UK GDPR serves as the legal basis.

If vital interests of the data subject or another natural person require the processing of personal data, Art. 6 (1) (d) UK GDPR serves as the legal basis.

If the processing of data is necessary to safeguard the legitimate interests of our company or that of a third party, and the fundamental rights and freedoms of the data subject do not outweigh the interest of the former, Art. 6 (1) (f) UK GDPR will serve as the legal basis for the processing of data.

3. Data removal and storage duration

The personal data of the data subject will be erased or restricted as soon as the purpose of its storage has been accomplished. Additional storage may occur if required by the data controller by virtue of a legal obligation in the UK or the European Union to which the data controller is subject. Restriction or erasure of the data also takes place when the storage period stipulated by the aforementioned standards expires, unless there is a need to prolong the storage of the data for the purpose of concluding or fulfilling the respective contract.

4) RIGHTS OF THE DATA SUBJECT

When your personal data is processed, you are subsequently a data subject in the sense of the UK GDPR and have the following rights:

1. Right to information

You may request from the data controller to confirm whether your personal data is processed by them.

If such processing is the case, you can request the following information from the data controller:

The purpose for which the personal data is processed;
The categories of personal data being processed;
The recipients or categories of recipients to whom the personal data relating to you have been disclosed or are still being disclosed;
The planned duration of the storage of your personal data or, if specific information is not available, criteria for determining the duration of storage;
The existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the data controller or a right to object to such processing;
The existence of a right of appeal to a supervisory authority;
All available information on the source of the data if the personal data is not collected from the data subject;
The existence of automated decision-making including profiling under Art. 22 UK GDPR and, in certain cases, meaningful information about the data processing system involved, and the scope and intended result of such processing on the data subject.

You have the right to request information on whether your personal data will be transmitted to a third country or an international organisation. In this context, you can then request for the appropriate guarantees in accordance with Art. 46 UK GDPR in connection with the transfer.

2. Right to rectification

You have a right to rectification and/or completion of the data controller, if your processed personal data is incorrect or incomplete. The data controller must correct the data without delay

3. Right to the restriction of processing

You may request the restriction of the processing of your personal data under the following conditions:

If you challenge the correctness of your personal data for a period of time that enables the data controller to verify the accuracy of your personal data;
The processing is unlawful, and you refuse the erasure of the personal data and instead demand the restriction of the use of the personal data;
The representative no longer needs the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or
If you have objected to the processing pursuant to Art. 21 (1 UK GDPR and it is not yet certain whether the legitimate reasons of the data controller outweigh your reasons.
If the processing of personal data concerning you has been restricted, this data may with the exception of data storage only be used with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of important public interest, interest to the Union, or a Member State.

If the processing has been restricted according to the beforementioned conditions, you will be informed by the data controller before the restriction is lifted.

4. Right to erasure

a) Obligation to erase

If you request from the data controller to delete your personal data with immediate effect, they are required to do so immediately given that one of the following applies:

Personal data concerning you is no longer necessary for the purposes for which they were collected or processed.
You revoke your consent, to which the processing is allowed pursuant to Art. 6 (1) (a) UK GDPR or Art. 9 (2) (a) UK GDPR and there is no other legal basis for processing the data
According to Art. 21 (1) UK GDPR you object to the processing of the data given that the processing of the data is justified by a legitimate interest, or you object pursuant to Art. 21 (2) UK GDPR.
Your personal data has been processed unlawfully.
The act of deleting your personal data will invoke a legal obligation under the UK local legislation to which the data controller is subject.
Your personal data was collected in relation to information business services offered pursuant to Art. 8 (1) UK GDPR.

b) Information to third parties

If the data controller has made your personal data public and has to delete the data pursuant to Art. 17 (1) UK GDPR, they shall take appropriate measures, including technical means, to inform data processors who process the personal data, that a request has been made to delete all links to such personal data or copies or replications of the personal data, taking into account available technology and implementation costs to execute the process.

c) Exceptions

The right to deletion does not exist if the processing is necessary

to exercise the right to freedom of speech and information;
to fulfil a legal obligation required by the UK local legislation, or the law of the Union or of a Member State to which the representative is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative;
for reasons of public interest in the field of public health pursuant to Art. 9 (2) (h) and (i) and Art. 9 (3) UK GDPR;
for archival purposes of public interest, scientific or historical research purposes or for statistical purposes pursuant to Art. 89 (1) UK GDPR, to the extent that the law referred to in subparagraph (a) is likely to render impossible or seriously affect the achievement of the objectives of that processing, or
to enforce, exercise or defend legal claims.

5. Right to information

If you have the right of rectification, erasure or restriction of processing over the data controller, they are obliged to notify all recipients to whom your personal data have been disclosed of the correction or erasure of the data or restriction of processing, unless this proves to be impossible or involves a disproportionate effort.

You reserve the right to be informed about the recipients of your data by the data controller.

6. Right to data portability

You have the right to receive your personal data given to the data controller in a structured, standard and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the data controller who was initially given the data, given that the processing is based on a consent in accordance with Art. 6 (1) (a) UK GDPR or Art. 9 (2) (a) UK GDPR or on a contract in accordance with Art. 6 (1) (b) UK GDPR and the processing is done by automated means.

In exercising this right, you also have the right to maintain that your personal data relating to you are transmitted directly from one person to another, insofar as this is technically feasible. Freedoms and rights of other persons shall not be affected.

The right to data portability does not apply to the processing of personal data necessary for the performance of a task in the public interest or in the exercise of official authority delegated to the data controller.

7. Right to object

Subjective to your situation, you have, at any time, the right to object against the processing of your personal data pursuant to Art. 6 (1) (e) or (f) UK GDPR; this also applies to profiling based on these provisions.

The data controller will no longer process the personal data concerning you unless he can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or the processing is for the purpose of enforcing, exercising or defending legal claims.

If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling insofar as it is associated with direct mail.

If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes.

8. Right to revoke the data protection consent declaration

You have the right to withdraw your consent at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.

9. Automated decision on a case-by-case basis, including profiling

You have the right not to subject to a decision based solely on automated processing including profiling that will have legal effect or affect you in a similar manner. This does not apply if the decision

is required for the conclusion or execution of a contract between you and the data controller,
is permitted by the UK local legislation, or Union or Member State legislation to which the data controller is subject, and where such legislation contains appropriate measures to safeguard your rights and freedoms and legitimate interests, or
with your expressed consent.

However, these decisions must not be based on special categories of personal data under Art. 9 (1) UK GDPR, unless Art. 9 (2) (a) or (g) UK GDPR applies and reasonable measures have been taken to protect the rights and freedoms as well as your legitimate interests.

With regard to the cases referred to in (1) and (3), the data controller shall take appropriate measures to uphold your rights and freedoms as well as your legitimate interests, including the right to obtain assistance from the data controller or their representative, to express your opinion on the matter, and to contest the decision.

10. Right to complain to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in the Member State of their residence, place of work or place of alleged infringement, if you believe that the processing of the personal data concerning you violates the UK GDPR.

The supervisory authority to which the complaint has been submitted shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy pursuant to Art. 78 UK GDPR.

5) PROVISION OF WEBSITE AND CREATION OF LOG FILES

1. Description and scope of data processing

Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling device.

The following data is collected:

Browser type and version used
The user’s operating system
The internet service provider of the user
IP address
Date and time of access
Web pages from which the user’s system accessed our website
Web pages accessed by the user’s system through our website

The data is stored in the log files of our system. The data is not stored with the user’s other personal data.

2. Purpose of data processing

The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user’s computer. For this purpose, the IP address of the user must remain stored for the duration of the session.

The storage in logfiles is done to ensure the functionality of the website. The data is also used to optimize the website and to ensure the security of our IT systems. An analysis of the data for marketing purposes does not take place.

6) USE OF COOKIES

1. Description and scope of data processing

Our website uses cookies. Cookies are text files that are stored in the internet browser or the internet browser on the user’s computer system. If a user calls up a website, a cookie can be stored on the user’s operating system. These cookies contain a string of characters that allows the browser to be uniquely identified when the website is reopened.

We use cookies to make our website more user-friendly. Some elements of our website require the calling browser to be identified even after a page break.

The following data is stored and transmitted in the cookies:

Language settings
Log-in information
Cookie setting
Search queries
Further information that is required for the provision of the website

We also use cookies on our website, which enable us to analyse the browsing behaviour of our users. As a result, the following data will be transmitted:

User behaviour on our website
Further information used for marketing purposes

The user data collected in this manner is pseudonymised by technical measures. It is therefore not possible to assign the data to the user accessing the site. The data is not stored together with other personal data of the users.

2. Purpose of data processing

The purpose of using technical cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. These require that the browser is recognized even after a page change.

The user data collected by technical cookies are not used to create user profiles.

The analysis cookies are used for the purpose of improving the quality of our website and its content. Through the analysis cookies, we learn how the website is used and thus can constantly optimize our offer.

3. Legal basis for data processing

The legal basis for the processing of personal data using non-technical cookies is Art. 6 (1) (a) UK GDPR.

The legal basis for the processing of personal data using technical cookies is Art. 6 (1) (f) UK GDPR, legitimate interests.

4. Duration of storage and possibility of objection and removal

Cookies are stored on the user’s device and transmitted to our site by the user. Therefore, you as a user also have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to their full extent.

If you use the Safari browser version 12.1 or higher, cookies will be automatically deleted after seven days. This also applies to opt-out cookies, which are used to prevent the use of tracking mechanisms.

7) CONTACT VIA EMAIL

1. Description and scope of data processing

You can contact us via the Email address provided on our website. In this case the personal data of the user transmitted with the Email will be stored.

The data will be used exclusively for the processing of the conversation.

2. Purpose of data processing

If you contact us via Email, this also constitutes the necessary legitimate interest in the processing of the data.

3. Legal basis for data processing

The legal basis for the processing of data transmitted in the course of sending an Email is Art. 6 (1) (f) UK GDPR. If the purpose of the Email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.

4. Duration of storage

The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent by Email, this is the case when the respective subscription has expired and/or business communication with the user has been concluded with the express wish in writing to have no further communication.

5. Objection and removal

If the user contacts us by Email via Hello@haysteamers.co.uk he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.

In this case, all personal data stored in the course of establishing contact will be deleted.

8) CONTACT FORM FOR RECEIVING AN OFFER

1. Description and scope of data processing

Contact forms may be available on our website, which can be used to receive an offer once. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored and the user will receive a single email sent by us.

When sending the message the following data may also be stored:

Company
Phone number
Name
Email address
Address
Company size
Further personal data that is provided voluntarily in the comment section
IP address of the calling device
Date and time of contact

There is a transfer of data to a service provider in connection with the data processing through the contact forms:

Salesforce and Mailchimp

Salesforce is a cloud-based CRM and pipeline management solution that enables us to plan and monitor our sales activities.

Data may be transferred to servers of Salesforce. Salesforce states that it ensures that data transfer outside the EU or the EEA always takes place on the basis of appropriate safeguards for the protection of personal data.

Further information can be found here:

https://www.salesforce.com/privacy/overview/

https://www.salesforce.com/company/privacy/

Mailchimp

Mailchimp is an online marketing platform operated by The Rocket Science Group LLC, a company headquartered in the State of Georgia in the United States

Mailchimp servers and offices are located in the United States, so your information may be transferred to, stored, or processed in the United States. While the data protection, privacy, and other laws of the United States might not be as comprehensive as those in your country, we take many steps to protect your privacy, including offering our Members a Data Processing Agreement available here.

Data transfers from Switzerland, United Kingdom, or the EEA to the United States

Mailchimp participates in and has certified its compliance with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework. Mailchimp are committed to subjecting all Personal Information received from EEA member countries, United Kingdom, and Switzerland, respectively, in reliance on each Privacy Shield Framework, to each Framework’s applicable Principles. To learn more about the Privacy Shield Frameworks, and to view our certification, visit the U.S. Department of Commerce’s Privacy Shield website available here.

Further information can be found here:

https://mailchimp.com/legal/privacy/?_ga=2.115374342.1851921491.1622026508-1969232760.1617288133

2. Purpose of data processing

The processing of the personal data from the input mask serves us exclusively for the purpose of establishing contact. If you contact us by Email, this also constitutes our necessary legitimate interest in the processing of the data.

The other personal data processed during the sending process serve to prevent misuse of the Contact form and to ensure the security of our information technology systems.

3. Legal basis for data processing

If the purpose of the Email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) UK GDPR.

The legal basis for the processing of data transmitted in the course of sending an email is Art. 6 (1) (f) UK GDPR.

4. Duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected and legal retention periods no longer require the data to be retained.

5. Objection and removal

If the user contacts us by email via hello@haysteamers.co.uk, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.

All personal data stored in the course of contacting us will be deleted in this case.

9) USE OF COMPANY PRESENCES IN SOCIAL NETWORKS

The use of social media platforms with server locations in the USA may result in the processing of personal data outside the EU. To ensure appropriate safeguards to protect the transfer and processing of personal data outside the EU, the transfer of data to and processing of data by social media operators outside the EU takes place on the basis of appropriate safeguards pursuant to Art. 46 et seq. UK GDPR, in particular by concluding so-called standard data protection clauses pursuant to Art. 46 (2) (c) UK GDPR.

We use the possibility of corporate presence in the network Facebook and Instagram.

Instagram, Part of Facebook Ireland Ltd., 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland

Facebook Ireland Ltd., 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland

On our company website we provide information and offer FB/Instagram users the possibility of communication. If you carry out an action on our FB/Instagram company website (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by FB/Instagram, the company jointly responsible for our company appearance, we cannot make any binding statements regarding the purpose and scope of the processing of your data.

Our corporate presence in social networks is used for communication and information exchange with (potential) customers. In particular, we use the company’s presence for information about our products and services.

Publications on the company appearance can contain the following content:

Information about products
Information about services
Sweepstakes
Advertisement
Customer contact

Every user is free to publish personal data through activities.

The legal basis for data processing is Art. 6 (1) (a) UK GDPR.

The data generated on the company appearance are not stored in our own systems.

You can object at any time to the processing of your personal data that we collect within the framework of your use of our FB/Instagram corporate web presence and assert your rights as a data subject mentioned under IV. of this privacy policy. Please send us an informal Email to hello@haysteamers.co.uk

For further information on the processing of your personal data by FB/Instagram and the corresponding objection options, please click here:

https://help.instagram.com/519522125107875

https://www.facebook.com/policy.php

10) USE OF CORPORATE PRESENCES IN PROFESSIONALLY ORIENTED NETWORKS

1. Scope of data processing

We may use corporate presences on professionally oriented networks. We maintain a corporate presence on the following professionally oriented networks:

LinkedIn: LinkedIn, Unlimited Company Wilton Place, Dublin 2, Irleand

On our site we provide information and offer users the possibility of communication.

The corporate presence is used for job applications, information/PR and active sourcing.

We do not have any information on the processing of your personal data by the companies jointly responsible for the corporate presence. Further information can be found in the privacy policy of:

LinkedIn: https://www.linkedin.com/legal/privacy-policy?trk=hb_ft_priv

By using LinkedIn with server locations in the USA, a processing of personal data outside the EU may take place. To ensure appropriate safeguards to protect the transfer and processing of personal data outside the EU, the transfer of data to and processing of data by LinkedIn outside the EU takes place on the basis of appropriate safeguards pursuant to Art. 46 et seq. UK GDPR, in particular by concluding so-called standard data protection clauses according to Art. 46 (2) (c) UK GDPR.

If you carry out an action on our company website (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public.

2. Legal basis for data processing

The legal basis for the processing of your data in connection with the use of our corporate web presence is Art. 6 (1) (f) UK GDPR.

3. Purpose of the data processing

Our corporate web presence serves to inform users about our services. Every user is free to publish personal data through activities.

4. Duration of storage

We store your activities and personal data published via our corporate web presence until you revoke your consent. In addition, we comply with the statutory retention periods.

5. Objection and removal

You can object at any time to the processing of your personal data which we collect within the scope of your use of our corporate web presence and assert your rights as a data subject mentioned under IV. of this privacy policy. Please send us an informal Email to privacy@dataguard.co.uk.

Further information on this provided by LinkedIn can be found at: https://de.linkedin.com/legal/l/dpa

You can find further information on objection and removal options here:

LinkedIn: https://www.linkedin.com/legal/privacy-policy?trk=hb_ft_priv

11) HOSTING

The website is hosted on servers of a service provider commissioned by us.

The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information are:

Browser type and version
Used operating system
Referrer URL
Hostname of the accessing computer
Time and date of the server request
IP address of the user’s device

This data will not be merged with other data sources. The data is collected based on Art. 6 (1) (f) UK GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website for this the server log files must be recorded.

The data is transferred to Hubspot servers in the USA. Part of the data processing agreement with Hubspot are so-called EU standard contractual clauses (Art. 46 (2) (1) (c) UK GDPR). These can be classified as appropriate safeguard for the protection of the transfer and processing of personal data outside the EU.

The location of the website’s server is geographically in the USA.

12) USAGE OF PLUGINS

With the use of plugins, some of your personal data is sent to the USA or other third countries outside the EU. To ensure appropriate guarantees for the protection of the transfer and processing of personal data outside the EU, the data transfer to and data processing by our plugin operators is based on appropriate safeguards pursuant to Art. 46 et seq. UK GDPR, in particular by concluding so-called standard data protection clauses according to Art. 46 (2) (c) UK GDPR.

We use plugins for various purposes. The plugins used are listed below:

Use of Google Analytics incl. Google Analytics Remarketing

1. Scope of processing of personal data

We use Google Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as Google).

Google Analytics examines, among other things, the origin of visitors, their length of stay on individual pages and the use of search engines, thus allowing better monitoring of the success of advertising campaigns. Google places a cookie on your computer.

This allows personal data to be stored and evaluated, in particular:

the user’s activity (in particular which pages have been visited and which elements have been clicked on),
device and browser information (in particular the IP address and the operating system),
data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and
data on advertising partners (in particular pseudonymised user IDs).

We use Google Analytics to evaluate your use of our online presence, to compile reports about your activities and to use other Google services related to the use of our online presence and internet usage. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google.

We also use Google Analytics Remarketing as part of Google Analytics, whereby the data collected and evaluated about you is used to play targeted advertising to you. By using this service offered by Google, we merge the data with our Google Ads or Display & Video 360 accounts. Google Ads and Display & Video 360 are also provided by Google.

We activated the IP address anonymization, whereby Google will shorten your IP address as soon as technically possible. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.

Google may transfer your personal data to Google affiliates and other processors.

Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?hl=en-GB

2. Purpose of data processing

We use of Google Analytics, including Google Analytics Remarketing, to evaluate the use of our online presence as well as enable the targeted playout of advertising, to the people who have already expressed an initial interest through their page visit.

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR.

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfil the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymized by Google’s own statements to delete parts of the IP address and cookie information after 9 and 18 months, respectively.

5. Right to withdraw consent and removal options

You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the withdrawal.

You may prevent the collection and processing of your personal data by Google by preventing the storage of cookies by third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

To prevent the processing of this data by Google you can download and install the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en

With the following link you can deactivate the use of your personal data by Google: https://adssettings.google.com

Further information on objection and withdrawal options against Google can be found at: https://policies.google.com/privacy?gl=EN&hl=en

Use of Bing Ads

1. Scope of processing of personal data

We may use the Bing Ads Conversion Tracking Tool from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (Hereinafter referred to as Microsoft). Bing Ads stores a cookie on your computer if you have reached our online presence via a Bing Ads ad. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs). We only learn the total number of users who clicked on a Bing ad and were then redirected to the Conversion page.

Further information on the collection and storage of data by Microsoft can be found here:

https://privacy.microsoft.com/en-gb/privacystatement

2. Purpose of data processing

Microsoft Bing and we can recognize in this way that someone clicked on an advertisement, was redirected to our online presence and reached a previously determined target page (conversion page).

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR.

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfil the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

5. Possibility of revocation of consent and removal

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out based on the consent up to the revocation.

You can prevent the collection and processing of your personal data by Microsoft by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser, or by using a script blocker such as Install NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

With the following link, you can deactivate the use of your personal data by Microsoft:

https://account.microsoft.com/privacy/ad-settings/

For further information on objection and removal options against Microsoft, please visit:

https://privacy.microsoft.com/en-gb/privacystatement

Use of Facebook-Pixel

1. Scope of processing of personal data

We may use the Facebook pixels of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA and their representatives in Union Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal H , D2 Dublin, Ireland (Hereinafter referred to as Facebook) on our online presence. It allows us to track the actions of users after they have seen or clicked on a Facebook ad. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs). This allows us to measure the effectiveness of Facebook advertisements for statistical and market research purposes.

The data collected in this way is anonymous for us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook. Facebook may link this information to your Facebook account and may also use it for its own promotional purposes in accordance with Facebook’s Data Usage Policy.

For more information about how Facebook collects and stores this information, please visit: https://en-gb.facebook.com/policy.php

2. Purpose of data processing

The use of the Facebook pixel serves the analysis and optimization of advertising measures.

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR.

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfil the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

5. Possibility of revocation of consent and removal

You can prevent Facebook from collecting and processing your personal information by preventing the storage of third-party cookies on your computer, by using the “Do Not Track” feature of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can find more information about objection and removal options for Facebook at:

https://en-gb.facebook.com/policy.php

Use of Google Tag Manager

1. Scope of processing of personal data

We may use the Google Tag Manager of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as Google). With Google Tag Manager, tags from Google and third-party services can be managed and bundled and embedded on an online presence. Tags are small code elements on an online presence that are used, among other things, to measure visitor numbers and behaviour, capture the impact of online advertising and social channels, use remarketing and targeting, and test and optimize online presences. When a user visits the online presence, the current tag configuration is sent to the user’s browser. It contains statements about which tags are to be triggered. Google Tag Manager triggers other tags that may themselves collect data. You will find information on this in the passages on the use of the corresponding services in this data protection declaration. Google Tag Manager does not access this data.

For more information about the Google Tag Manager, please visit https://www.google.com/intl/de/tagmanager/faq.html and see Google’s privacy policy: https://policies.google.com/privacy?hl=en

2. Purpose of data processing

The purpose of the processing of personal data lies in the collected and clear administration as well as an efficient integration of the services of third parties.

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR.

4. Duration of storage

5. Right to withdraw consent and removal options

To prevent the processing of this data by Google you can download and install the browser plug-in available under the following link:

https://tools.google.com/dlpage/gaoptout?hl=en

With the following link you can deactivate the use of your personal data by Google:

https://adssettings.google.de

Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?gl=EN&hl=en

Use of Google Fonts

1. Scope of processing of personal data

We use Google Fonts of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). The web fonts are transferred to the browser’s cache when the page is called up in order to be able to use them for the visually improved display of various information. If the browser does not support Google Fonts or does not allow access, the text will be displayed in a default font. When the page is accessed, no cookies are stored for the online presence visitor. Data transmitted in connection with the page view is sent to resource-specific domains such as https://fonts.googleapis.com or https://fonts.gstatic.com. It may be used to store and analyse personal data, in particular user activity (in particular which pages have been visited and which elements have been clicked on) and device and browser information (in particular IP address and operating system).

The data will not be associated with any data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail.

For more information about the collection and storage of data by Google, please visit:

https://policies.google.com/privacy?hl=en-GB

2. Purpose of data processing

The use of Google Fonts serves an appealing representation of our texts. If your browser does not support this feature, a standard font will be used by your computer to display it.

3. Legal basis for the processing of personal data

The legal basis for the processing of the users’ personal data is our legitimate interest in the appealing presentation of our website according to Art. 6 (1) (f) UK GDPR.

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

5. Possibility of objection and removal

With the following link you can deactivate the use of your personal data by Google:

https://adssettings.google.com

Further information on objection and removal options against Google can be found at: https://policies.google.com/privacy?hl=en-GB

Use of Google ReCaptcha

1. Scope of processing of personal data

We use Google ReCaptcha of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland. The purpose of this tool is to verify that a data entry is compliant and has not been performed by a bot by analysing and authenticating the behaviour of an online presence visitor with respect to various characteristics. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular mouse movements and which elements were clicked on) and device and browser information (in particular time, IP address and operating system).

The data will not be associated with any data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail.

For more information about the collection and storage of data by Google, please visit:

https://policies.google.com/privacy?hl=en-GB

2. Purpose of data processing

The use of Google ReCaptcha serves to protect our online presence from misuse.

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR.

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

5. Possibility of revocation of consent, objection and removal

You can prevent the collection and processing of your personal data by Google by preventing the storage of cookies from third parties on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by using a script blocker such as a browser browser browser.B. Install NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

With the following link you can deactivate the use of your personal data by Google:

https://adssettings.google.com

Further information on objection and removal options against Google can be found at:

https://policies.google.com/privacy?hl=en-GB

Use of Google Ads Remarketing

1. Scope of processing of personal data

We use Google Ads Remarketing of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and its representative in the Union Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (Hereinafter referred to as Google). Google Remarketing is used for the renewed addressing of visitors to the online presence for advertising purposes via Google Ads ads. Google Ads Remarketing can be used to create target groups (“similar target groups”) who, for example, have visited certain pages. This makes it possible to identify the user on other online presences and to display targeted advertising. Google places a cookie on the user’s computer. This allows personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymised user IDs).

Further information on the collection and storage of data by Google can be found here:

https://policies.google.com/privacy?hl=en-GB

2. Purpose of data processing

The purpose of processing personal data is to specifically address a target group. The cookies stored on the user’s terminal device recognise the user when visiting an online presence and can therefore display advertisements in line with the user’s interests.

3. Legal basis for the processing of personal data

The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) UK GDPR.

4. Duration of storage

Your personal information will be stored for as long as is necessary to fulfil the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

5. Possibility of revocation of consent, objection and removal

You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link:

https://tools.google.com/dlpage/gaoptout?hl=en

With the following link you can deactivate the use of your personal data by Google:

https://adssettings.google.com

Further information on objection and removal options against Google can be found at:

https://policies.google.com/privacy?hl=en-GB

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Cookie	Duration	Description
_ga	2 years
_ga_YNJ0H8G9WG	2 years